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Meta Expands Ad Opportunities On WhatsApp

Meta Expands Ad Opportunities On WhatsApp

Plus: Why last click undervalues channel revenue by over 90%

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Instagram's iPad app puts Reels front and center

Instagram's iPad app puts Reels front and center

Plus: 5 Lessons to Win BFCM - The Peak Playbook 2025

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
Updated Video Specs: Facebook Reels and Ad Formats

Updated Video Specs: Facebook Reels and Ad Formats

Plus: Instagram locks livestreams behind 1,000 followers

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
Instagram Rolls Out Reels Linking For Episodic Viewing

Instagram Rolls Out Reels Linking For Episodic Viewing

Plus: Meta arms holiday ads with AI formats and flexible placements

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
Meta Further Consolidates Ad-Targeting Options

Meta Further Consolidates Ad-Targeting Options

Plus: 10 reasons to use instagram for business

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider | AI Capex Surges As Meta's Ads Rebound

ClickZ Meta Insider | AI Capex Surges As Meta's Ads Rebound

Plus: Meta streamlines brand rights tools to fight fakes at scale

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider | Instagram Reposts Rewrite The Feed

ClickZ Meta Insider | Instagram Reposts Rewrite The Feed

Plus: meta’s AI engine quietly lifts ad conversions 5%

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider Newsletter | Here's How Meta's AI Superintelligence Effort Is Different From 'Others in the Industry,'

ClickZ Meta Insider Newsletter | Here's How Meta's AI Superintelligence Effort Is Different From 'Others in the Industry,'

According to Mark Zuckerberg's New Blog Post

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider Newsletter | 🧠 How Smart Glasses Might Reshape Ad Targeting

ClickZ Meta Insider Newsletter | 🧠 How Smart Glasses Might Reshape Ad Targeting

Plus: Overreliance on Last Click? Here's how to track awareness-to-conversion properly

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider Newsletter | Fospha’s Halo Effect Research Exposes What Really Worked This Prime Day

ClickZ Meta Insider Newsletter | Fospha’s Halo Effect Research Exposes What Really Worked This Prime Day

Plus: 📲 Ads are coming to WhatsApp – what does this mean for marketers?

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider Newsletter | 🕵️‍♀️ Instagram Teases Mystery Feature

ClickZ Meta Insider Newsletter | 🕵️‍♀️ Instagram Teases Mystery Feature

Plus: 🐝 What bees & budgets teach us about brand marketing

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
ClickZ Meta Insider Newsletter | Meta's AI Lab Aims to Deliver ‘Personal Superintelligence’ for Everyone

ClickZ Meta Insider Newsletter | Meta's AI Lab Aims to Deliver ‘Personal Superintelligence’ for Everyone

Plus: Will AI Eat the Advertising Industry?

Rafe Houston
Rafe Houston